Our Team
Kevin Grani | President
As President of Sterling Asset Management, Kevin Grani brings 30+ years of multifamily property management experience, overseeing all aspects of the business. Grani has a reputation for operational excellence, balanced with maximizing NOI. Prior to Sterling, Grani owned all facets of Winn Residential’s West Coast operations of 200 properties in California and Arizona, totaling 17K units; Winn Residential is the largest property manager of affordable housing in the United States. Winn’s property types included market rate and multifamily affordable housing, including LIHTC, project-based housing, Section 8, USDA, HCD, HOME, CALHFA, BMR and others. Grani also managed 500 team members, Winn’s P&L for all assets, and initiatives for business development, compliance, accounting, human resources, JV partnerships, marketing, renovations and capital projects. Additionally, Grani managed housing authorities portfolios for Indian Wells, Fresno, San Joaquin, Merced, Paso Robles, and Butte County.
Prior to Winn, Grani held leadership positions with REITs such as Archstone, Equity Residential, and BRE (Essex), managing 500+ employees across California, Arizona, Colorado, Oregon, Washington, Nevada and Utah.
Grani has a B.S. in Business Management and MBA from Golden Gate University in San Francisco, respectively. Grani is also a registered broker through the California Department of Real Estate, earning his CPM designation through the Institute of Real Estate Management (IREM).
Laura Ontiveros | Vice President Property Operations
Laura Ontiveros oversees the property management activities for Sterling Asset Management Company.
Ms. Ontiveros comes to us with over 25 years of property management experience across California. She most recently held the position of Director of Operations at Quality Management in Ontario, CA where she was responsible for operations of over 30 multi-family properties and over 90 employees. Her previous experience also includes USA Properties Fund in Roseville, Sares Regis Group in Irvine, and UDR in Southern California.
Ms. Ontiveros has a proven track record of seeing assets from acquisitions through renovation and sale. With a strong background in team development, lease-up, stabilized assets of all product types and creating systems and policies, Laura ensures the success of clients’ investments.
Her experience with conventional and affordable portfolios gives her a complete understanding of the diverse management needs, including managing multiple high-profile capital projects, managing property budgets, and developing marketing strategies to enhance property revenues.
McKinsey Rudd | HR Director
McKinsey Rudd is a forward-thinking HR leader who specializes in motivational solutions. With 10+ years of HR and operations experience, with prior experience in property management, security, and hospitality, Rudd brings a high-value skillset to Sterling; her business acumen and understanding of organizational needs makes Rudd a collaborative, cross-functioning team player. In her previous roles, McKinsey streamlined all processes, including payroll, HRIS, time, and attendance. In specific instances, she implemented and maintained systems across 15 locations, significantly reducing administrative and payroll department efforts spent on employee-based tasks, effectively eliminating wage and hour liabilities. McKinsey also has experience managing large projects, helping her management teams meet performance targets. A SHRM-certified professional, McKinsey is dedicated to creating a robust, pro-growth corporate culture. McKinsey also enjoys a diverse array of hobbies: horse riding, rehabilitating baby raccoons, European travel, and cruises.
Katie Omori | Director, Software Support and Training
Katie Omori oversees software support and training for Sterling Asset Management Company. Ms. Omori comes to SAMC with over 15 years of property management experience across California & Arizona, including deep knowledge of the Yardi platform and all Yardi products. Her previous experience includes leasing, management, and regional managerial titles. Most recently, as an Operations Analyst/Trainer, Omori successfully implemented new processes to achieve her projected property goals.
With a strong background in training, program implementation, staff development, and policy roll out, Omori has successfully managed lease up processes, acquisitions, sales, and has also worked with struggling properties, creating new efficiencies and improved day-to-day operations. Omori’s experience with leasing and the management of both conventional and affordable portfolios also provides her with a wealth of experience and knowledge, which directly influences her team’s successful management of various portfolios.